Posts by Safiya Collymore
How not to get caught up in freelancer drama.
Let’s talk about expectations and deposits for freelancers and clients. Here are a few basic tips to start and end a project on good terms. How not to get caught up in freelancer drama. GET IT IN WRITING Online work, work from home and contract work is becoming the norm. Therefore making sure that you…
Read MoreStop Being a Social Media Lemming: 5 Ways to Build a More Authentic Brand Online
5 Ways to Build a More Authentic Brand Online Are you tired of feeling like you have to keep up with other brands on social media? Do you wish you could strip away all the phoniness and be your true self while marketing your business online? If so, you’re not alone. A growing number of…
Read More29 Tips for Maintaining a Healthy Work Life Balance
MAINTAINING A HEALTHY WORK LIFE BALANCE Huѕtling tо chase their drеаmѕ, a lot of people tоdау have forgotten the relevance of work life bаlаnсе. Whether you wоrk in a саll center оr аnу other соmmеrсiаl space, mаintаining a bаlаnсе bеtwееn life and work iѕ tricky yet еѕѕеntiаl. Yоu саnnоt аvоid the fасt that thеrе аrе…
Read More3 Tips for Introducing Automation To Your Business
In today’s business world it is possible to program software to complete tasks based on conditional logic; a series of “if-then” conditions. Using automation for processes like recruiting and marketing can free up plenty of time for your team to focus on more important strategy work making your team more efficient. There are now…
Read MoreUse Email Rules & Filters for a Better Gmail Inbox
Use Gmail like a Pro-Better Gmail Inbox You might think that your Gmail inbox is something that takes over your life as you wake up seeing your inbox filled with unread messages. Well, you are not alone because almost everyone who uses Gmail inbox feels the same way. But, there is nothing you should worry…
Read MoreTracking Conversions with Google Analytics
Tracking Conversions with Google Analytics Older self-serve ad platforms such as Google AdWords provide proprietary tools for tracking ad-generated conversions. So, how are conversions being tracked with Google Analytics? Conversions: A Short Definition A conversion happens every time a visitor to your website takes the action that you like them to and converts into…
Read More6 cost effective ways to increase brand awareness
The last time уоu wеrе asked what your business’s biggеѕt рrоblеm waѕ, уоu easily саmе up with a liѕt of factors likе уоur рriсing, the есоnоmу аnd ѕо оn. The truth iѕ thаt mоѕt timеѕ, thе problem with the business is thе brаnding. It’s important to clearly define your brand’s purpose, why it exist and…
Read More15 facts that prove that Google Adwords Is A worthy Investment for your business
Advancements in technology has changed alot over the years. One of the most paradigm changes is the way companies are reaching their customers through marketing. Online marketing for local business has become easier and more competitive through the use of per per click advertising such as Google Adwords. All businesses – whether small local business…
Read MoreMeasuring Your Social Media ROI – Seven Questions to ask yourself
Social Media is becoming the number one tool organizations are using to promote their products and services to the world. Over 75 percent of businesses around the world have social media accounts where they connect their brands with actual and potential customers. To get the best results and ROI from your social media marketing…
Read MoreUnderstanding Traction, Growth Hacking, Agile Marketing
Communication is the hub that holds the wheel of business activities. Whether your company produces quality products or render exceptional services, without a marketing effort nobody will recognize your brand. It’s important to note that you must communicate the value of your product or service to potential buyers before people even know about the existence…
Read More